{"id":8864,"date":"2016-04-22T14:17:39","date_gmt":"2016-04-22T20:17:39","guid":{"rendered":"http:\/\/www.nullozinejr.com\/zine\/?p=8864"},"modified":"2016-04-22T14:59:26","modified_gmt":"2016-04-22T20:59:26","slug":"corporate-vs-skater-owned-skate-shoes","status":"publish","type":"post","link":"https:\/\/www.nullozinejr.com\/zine\/2016\/04\/22\/corporate-vs-skater-owned-skate-shoes\/","title":{"rendered":"Corporate vs skater owned skate shoes"},"content":{"rendered":"

\"skate<\/a><\/p>\n

With Fallen Footwear going under the shoe debate has become a hot topic again. I get bummed out on some of the stuff people say that isn’t correct. So for whatever reason I decided to document my current stance on the whole corporate vs skater owned shoe argument. <\/p>\n

For years I took a ‘skater owned brands only’ stance. This changed when New Balance Numeric came around and gave PJ Ladd a shoe. Why? Because I’m a huge PJ Ladd fan and because the shoe seemed perfect (note – it is perfect). Lets start by listing a few facts about all skate shoe brands.
\n1) All skate shoes are made in China by non-skaters. From Vox to Nike, no skaters are manufacturing the shoes.
\n2) All skate shoe brands have a skate team.
\n3) All skate shoe brands have skaters involved in running the team and helping with shoe designs. <\/p>\n

With that said what makes skater owned brands different from corporate companies? I think there are two main differences which can be broken up as a pro and con. The pro is that the bigger brands have access to better technology which in many cases make better shoes. This isn’t always the case, just a general consensus. The con is that a non-skater bigwig executive type could pull the plug at any point. It’s my believe that a skater owned brand would hold onto their company longer then a major corporation trying to make numbers. Obviously there is a point where even skater owned brands shut down. Both the pro and con are huge though. <\/p>\n

Another aspect of the skate shoe world that often gets overlooked is the environmental aspect. I live in Boulder, CO. I am kind of a hippy. So this is probably a bigger deal to me then others, but I want my shoes to last as long as possible. Both for financial reasons and to minimize my waste. <\/p>\n

I guess overall to me the biggest thing is that you buy your shoes at your local skateshop. Whatever brand you chose as long as the local shop benefits I’m down. I personally do not like Nike though. Nike continues to steal riders and make way too much of a point of being everywhere. I want variety in skateboarding. I do not think badly of any other company. I am a little upset that the skater owned brands didn’t immediately improve their quality once bigger companies started moving in, but I think there has been more effort for quality lately.<\/p>\n

Thanks for listening. Have fun. Go skate.<\/p>\n

A couple random notes:
\nSupposedly the process of vulcanizing a shoe<\/a> is incredibly bad for the environment. Why isn’t this a big deal?
\nNew Balance isn’t actually a corporation<\/a>, but a privately owned company. I didn’t know that until this week.<\/p>\n","protected":false},"excerpt":{"rendered":"

With Fallen Footwear going under the shoe debate has become a hot topic again. I get bummed out on some of the stuff people say that isn’t correct. So for whatever reason I decided to document my current stance on the whole corporate vs skater owned shoe argument. For years I took a ‘skater owned […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[34],"tags":[572,586,109,446,537,431,309,499,460,590,417,589,575,489,585,492,587,573,584,591,241,249,583,308,588,518,424,294],"class_list":["post-8864","post","type-post","status-publish","format-standard","hentry","category-random-skate-news","tag-adidas","tag-corporate","tag-cupsole","tag-dc","tag-diy","tag-emerica","tag-es","tag-etnies","tag-fallen","tag-huf","tag-lakai","tag-nbnumeric","tag-new-balance","tag-new-balance-numeric","tag-nikesb","tag-pj-ladd","tag-quality","tag-shoes","tag-skate","tag-skate-shoe-wars","tag-skate-shoes","tag-skateboarding","tag-skater-owned","tag-sole-tech","tag-tech","tag-vans","tag-vox","tag-vulcanized"],"wppr_data":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p1j9K4-2iY","_links":{"self":[{"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/posts\/8864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/comments?post=8864"}],"version-history":[{"count":5,"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/posts\/8864\/revisions"}],"predecessor-version":[{"id":8870,"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/posts\/8864\/revisions\/8870"}],"wp:attachment":[{"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/media?parent=8864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/categories?post=8864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nullozinejr.com\/zine\/wp-json\/wp\/v2\/tags?post=8864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}